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Editors keep the CMS they love; users get a site that loads instantly.
Decouple content from presentation for speed, security, and freedom to design without theme constraints.
WP GraphQL feeds Next.js; incremental static regeneration keeps pages fresh; preview mode keeps editors happy.
Small brochure sites with modest traffic often don't need headless. We advise honestly.
The web stack keeps evolving — React Server Components, stricter Core Web Vitals, headless CMSs, AI-driven interfaces — but the goals are constant: fast, accessible, discoverable, maintainable. This article explains how we make those decisions on client projects and what actually moves performance and rankings in 2026.
| Core Web Vital | Threshold (good) | Most common fix |
|---|---|---|
| LCP | ≤ 2.5s | Server rendering, image optimisation, preload hero asset |
| INP | ≤ 200ms | Break up long tasks, defer third-party scripts |
| CLS | ≤ 0.1 | Reserve space for images, ads, and fonts |
We are an AI-first development company that designs, builds, and operates AI agents, LLM-powered applications, and AI-native web and Flutter mobile products. Every engagement starts with a free discovery call where we map your process, assess your data, and give you a fixed-scope plan with a timeline and estimate — including projected running costs. From there we ship weekly, measure against an evaluation set, and support your product after launch.
Frequently asked questions
Next.js for anything public-facing where SEO and speed matter; plain React (Vite) for internal tools.
For content-rich sites with performance and design ambitions, yes. Simple brochure sites often don't need it.
Performance budgets enforced in CI, real-user monitoring, and a rule that third-party scripts need justification.
FreshCodes is a new-age AI development company building AI agents, LLM-powered applications, and AI-native web and Flutter mobile products. Talk to us about your project.
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